At DiversiFI, we are driven by a simple yet powerful mission: to build a resilient portfolio of cash-flowing businesses that create sustainable, long-term wealth for our partners, operators, and investors.
Our success is anchored by the DiversiFI Blueprint for Sustainable Growth — a proven strategy designed to acquire, scale, and optimize businesses across multiple high-growth and cash-generating sectors.
We focus exclusively on industries with strong fundamentals, stable recurring revenue, and the potential to thrive for decades to come.
1. Identify High-Opportunity Asset Classes
We target industries with a proven history of consistent cash flow and scalable growth potential.
Our current focus includes sectors such as vending, laundry services, storage solutions, eCommerce, SaaS, and automated agencies — industries that meet essential needs and offer durable market demand.
2. Acquire and Accelerate
We acquire businesses that require operational excellence, capital infusion, and strategic leadership to reach their full potential.
Post-acquisition, we provide hands-on support to enhance operations, optimize efficiency, deploy growth capital, and rapidly scale revenues.
3. Diversify to Strengthen
We mitigate risk by diversifying across multiple asset classes and industries.
By spreading investments across a broad portfolio of high-performing businesses, we create stability, resilience, and scalable growth opportunities.
4. Empower Financial Independence
Our ultimate goal is to help our partners, operators, and investors achieve financial independence.
Through disciplined diversification and ownership of cash-generating assets, we believe individuals can unlock freedom, security, and early retirement.
Lanier brings a strategic edge and entrepreneurial mindset to everything he touches. As the Director of Sales at NICE and the visionary behind DiversiFI, he blends corporate leadership with creative brand-building. With a proven track record of leading high-performing enterprise sales teams and a passion for intentional living, Lanier spearheads brand strategy, operations, and long-term growth. Whether he's scaling revenue, planning luxury travel experiences, or launching innovative ventures, his mission remains the same: empower people to live well, lead boldly, and experience more.
Emily is the heart behind the hospitality and the engine behind business growth. As a Business Development Manager at GoTo, she leads high-performing teams to drive qualified pipeline and strategic partnerships. With a background in tech sales and a passion for creating elevated client experiences, Emily seamlessly blends operational excellence with a personal touch.
At Just Us Deux, she leads brand experience, travel planning, and client relationships—curating unforgettable luxury getaways that go beyond expectations. Whether managing a team at GoTo or planning a romantic escape through the Amalfi Coast, Emily brings clarity, care, and creativity to everything she does.
Just Us Deux is a luxury travel brand specializing in thoughtfully curated experiences for couples and beyond. From romantic getaways and anniversary escapes to family adventures and milestone celebrations, we craft custom itineraries and premium travel plans that bring people closer through meaningful exploration. Whether you're planning a dreamy retreat for two or a memory-making journey with loved ones, Just Us Deux delivers elevated travel made personal, seamless, and unforgettable.
Travel well. Connect deeper. Discover together.
Elevated Vending is transforming traditional vending with a modern, lifestyle-forward approach to service and selection. We specialize in placing premium machines in high-traffic environments, offering quality snacks, beverages, and wellness products tailored to today’s consumer. With a focus on reliability, aesthetics, and curated inventory, Elevated Vending brings innovation and ease to the everyday—whether it’s an office, gym, or community space.
Elevating convenience, one machine at a time.